I’m a lifelong sports fan, and a huge NFL fan. As I was watching some football games this past Sunday, I began thinking about the extraordinary financial success of sports and the enormous public and private investment behind it. And I wondered, why has sports been able to attracts that level of commitment while arts and culture continue to fight for support? The 2026 FIFA World Cup filled stadiums across U.S., mobilized host cities, and drew investment in transportation, s